Training: Transform your teams into top communicators
Practical training that empowers your people to own your brand, boost client trust and stay ahead of your competitors.
At MD Communications, we help professional services firms grow by making their people more visible, credible and client-oriented. Our training is a key part of that mission: giving your lawyers and marketing teams the skills to communicate with impact, build influence, and confidently represent your brand in a competitive marketplace.
Whether it’s media interviews, LinkedIn content, or internal presentations, our training doesn’t just teach the ‘how’. We focus on the ‘why’.
Because when your people show up powerfully, your law firm stands out.
Why is training important?
In today’s professional services landscape, people are the brand. Clients buy expertise but they stay for the confidence, clarity and connection they feel with your people. That’s why communication skills are no longer a ‘nice to have’, they’re a business development imperative.
Our MD Communications training equips your team to:
- Build personal brands that support firm-wide growth
- Show up confidently in media and on LinkedIn
- Contribute more effectively to BD and pitch conversations
- Navigate reputational risk with clarity and calm
- Represent the firm consistently and compellingly
And delivered in the way that works for busy lawyers and business developers:
- Practical. No theory overload. Real-world exercises, real results.
- Tailored. Every session is aligned with your firm’s brand, goals, and audience.
- Led by experts. Trainers with 15+ years in LinkedIn & personal brand building, journalism, legal PR, crisis comms and business development.
- Flexible. Delivered in-person or online. Group sessions or one-to-one coaching.
What we offer
For individuals or teams who want to boost visibility, grow their networks and publish with purpose.
- From : getting the basics right – perfect for junior associates
- To : powering up rising BD stars who are already using the platform comfortably – senior associates, junior partners and experienced business developers and marketers- but want to know more.
And for anyone looking to sharpen their personal brand.
LinkedIn training for firms – Group – Your firm
Our group course will help you to grow your confidence in understanding how to use LinkedIn for business. Delivered online or in-person.
LinkedIn training for firms – Individual
Learn how to create an impressive personal brand on LinkedIn in this interactive one-to-one session. Combined with regular check-ins after your session to make sure your progress stays on track. Delivered online or in-person.
LinkedIn and personal brand masterclass – Basic – Mixed Law Firms
Ideal for those starting out and wanting a basic understanding of how to use LinkedIn to maximise your personal impact and support your colleagues. Delivered online.
LinkedIn and personal brand masterclass – Advanced – Mixed Law Firms
Designed for those with more experience of using the platform, our masterclass is for BDM teams in particular. Delivered online.
Interested to hear more or discuss your requirements for group or individual training for your firm? Simply get in touch.
Alternatively book a spot on one of our open masterclasses.
You may also be interested in:
Our LinkedIn and Personal Brand guides and blog posts.
For spokespeople and senior professionals who want to shine in media interviews, deliver confident messaging, and stay cool under pressure—especially when the stakes are high.
Crisis communications training
Reputations matter. But sometimes things go wrong. How businesses respond in times of crisis can often define their longer-term image in the public eye.
Deal promotion training
Our course equips you with practical steps on how to promote your deals and maximise media coverage.
In-person media training
Effective communication. It’s something many people find easy to describe but difficult to master. And when dealing with the media, communicating effectively is essential.
You may also be interested in:
How to PR a Law Firm (we wrote the book)
Organic Growth
Built around the proven principles of How Brands Grow, Organic Growth is a fresh, practical take on business development. Rooted in behavioural science and brand strategy and delivered by former ad agency boss James Hayhurst, it is designed to help lawyers grow profile and instructions without resorting to the hard sell.
The Results?
Confident, credible professionals who support your firm’s growth strategy—every time they speak, post or pitch.
Let’s talk about how we can empower your people to represent your brand with confidence.
MD Communications ran a fantastic course on social media and traditional media. Melissa and her consultants were very engaging and with her help we feel really excited about marketing the firm effectively on all media platforms.
- interactive sessions
- experienced trainers
- online or face-to-face
- flexible bookings
Access the best communityteamservicespeoplepartners in professional communications.
All of our consultants have at least 15 years’ experience. We operate across the globe.