PR and reputation management

50 Shades of $$$

Whether or not you read the book (did you?) there has been no escaping the 50 Shades of Grey publicity wagon as it rolled into action before the official release of the film on 14th February. It was greeted with the same hysteria as a new Star Wars film or...


New Year reputation/PR resolutions for the legal sector

“Have you made resolutions this year?” This question seems to have been a part of just about every conversation between returning office workers since the start of the month and is often met by enthusiastically reciting a list of life improvements - or a blank look. However, rather than giving up...


Why Play- Doh and sex toys shouldn’t mix

January is a bit of a grey month and so it’s always nice to come across a good old PR fail in order to inject a bit of humour into this rather flat time of year. This latest story comes courtesy of Play Doh, perhaps one of the most common...


Dry January – toxic digital marketing habits to give up this month

January is upon us once again and for many of us that means a fairly savage detox after all the champagne of New Year’s Eve and the over indulgence of the Christmas period - the arrival of Dry January. Whether or not you’re taking part in the annual denial of booze this...


Why an honest mistake can be just as damaging, PR-wise

Most people assume that, when it comes to reputational damage, you’re only really at risk if you’re intentionally behaving badly. There’s an odd expectation of karma whereby if you’re misusing Twitter or getting into scrapes that can be digitally documented then you’re taking the kind of risks with your reputation...


Kanye West and #Wheelchairgate

Rapper Kanye West is certainly no stranger to controversy. Who could forget his interruption of Taylor Swift’s acceptance speech for Best Female Video at the 2009 MTV Video Music Awards or his appearance on a 2006 Rolling Stone cover in a crown of thorns. However, since the arrival of baby...


Happy Birthday MD Communications!

MD Communications is four years old today – Happy Birthday to us! We are celebrating this evening aboard HMS President with our clients, supporters and friends, to whom we are extremely grateful because without them today would not have been possible. I set up the agency back in 2010 with a...


Speaking up about female genital mutilation

The legal profession is often wary of the word ‘campaign’. Historically, it was perceived as the preserve of those at the (often politically-motivated) margins of the profession. We routinely advise our law firm clients on how to structure and deliver campaigns across a wide spectrum of issues. One bubbling under the...


Uber and the cabbies’ protest

I had my first experience of Uber taxis in New York. They have been something of a revolution when it comes to private fares and there has been a huge rise in usage since the company was first established in San Francisco in 2009. For those who don't know, Uber...


How does social media fit into your PR strategy?

We are all aware of the way in which social media has been heralded as the bright, shiny new saviour of marketing and PR for business – ‘its free! It’s instant! And you can reach everyone!’ Of course all this is true but when you’re considering the value of social...