Crisis communications

Image and text based graphic in red and white that reads: In the Press IoD Director Magazine "Leadership visibility is everything. Silence can look like evasion, but reactive defensiveness erodes confidence just as quickly." With MD Comms logo and Melissa Davis headshot

CEO Melissa Davis is featured in IoD’s Director Magazine

CEO Melissa Davis is widely quoted in an article in the Institute of Directors (IoD) Director Magazine, discussing crisis management. Misinformation now travels faster than facts, creating real risks for brands and leaders. As Melissa explains, organisations can no...


Text and image based graphic, in blue, white and red, with headshot of Melissa Davis and MD Communications logo. Text reads: "What started as a viral clip became a corporate crisis, raising uncomfortable questions about power, culture, leadership, and trust."

Crisis PR lessons from a Coldplay concert

Our CEO Melissa Davis explores how the the recent furore arising from that kiss cam at the Coldplay concert provides useful lessons for PR professionals. "Crisis PR lessons from a Coldplay concert" isn’t something I ever thought I’d write. But...


Text and image based graphic, in blue, white and red, with headshot of Melissa Davis and MD Comms logo. Text reads: “WhatsApp or messaging apps are a form of social media - but what if the social just slid into toxic?”

WhatsApp groups: Friend or foe for your reputation (and your sanity)?

Our CEO Melissa Davis discusses the perils and pitfalls of WhatsApp groups, and looks at how you can mitigate the risks. If you're a member of various WhatsApp groups, you are probably familiar with this scenario: George: If anyone sees a...


Room of people sat in rows in room at 180 Strand listening to panel of five men and women at front, with big screen behind reading MD Communications

Meet the media 2025: crisis communications

Our Meet the Media event, chaired by our CEO Melissa Davis, explored crisis in the legal sector with rich insights from the panel of four leading journalists.  On a chilly January evening, four journalists gathered at Soho House’s 180 Strand...


Text and image based graphic, in blue, white and red, with headshot of Melissa Davis and MD Comms logo. Text reads: “Communication matters, and has the power to make things better or worse."

Crisis PR: When your spokesperson goes rogue

Our CEO Melissa Davis examines the latest crisis PR episode, this time courtesy of Gregg Wallace, and considers what lessons can be learned In terms of ‘public relations’, MasterChef presenter Gregg Wallace is having the equivalent of a bad hair...


post box

Crisis PR: check the facts first

CEO Melissa Davis discusses communications lessons to be learned from the Post Office Horizon scandal. You might not be receiving post every day where you are – and perhaps when it comes it’s fully made up of late Christmas cards....


Matt Hancock

Oakeshott vs Hancock: the battle of the WhatsApps

In the Oakeshott v Hancock battle there's, perhaps, a clear winner, but while the journalist's leak of the politician's WhatsApp messages might be regarded as being in the public interest, there are wider implications for the reputation of journalism, writes...


boris johnson profile picture

Partygate: at what point does lying become a scandal?

Fizzgate? Partygate? Call it what you want, but the latest revelations about the Prime Minister’s attendance at rule-breaking gatherings shine an unflattering light on those whose job it is to manage reputations at Number 10, writes our Founder and CEO,...


Locked gate

Should you always expect your internal comms to go external?

Our CEO Melissa Davis looks at why it's always best to start crisis management before the crisis starts. And in terms of memos or internal communication via the intranet, that means planning for things occasionally to leak. ‘I think we...


Nadine Dorries

Nadine re-writes the media training handbook

Picking the right person to front up to the media, whether in times of crisis or when the news is positive, means considering not just what they will say but also how they will say it, writes our Founder and CEO Melissa Davis. Without...