Crisis communications

post box

Crisis PR: check the facts first

CEO Melissa Davis discusses communications lessons to be learned from the Post Office Horizon scandal. You might not be receiving post every day where you are – and perhaps when it comes it’s fully made up of late Christmas cards. But right now the Post Office Horizon scandal is delivering more...


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Steve Rudaini’s column in Law360: crisis communications

This month in his regular ‘PR Perspectives’ column for Law360, Partner Steve Rudaini considers how to manage crisis communications. Steve looks at why managing a crisis matters, how to prepare, and provides a list of top tips for dealing with a crisis when it strikes. “Reputations — many of which will have...


Matt Hancock

Oakeshott vs Hancock: the battle of the WhatsApps

In the Oakeshott v Hancock battle there's, perhaps, a clear winner, but while the journalist's leak of the politician's WhatsApp messages might be regarded as being in the public interest, there are wider implications for the reputation of journalism, writes our CEO Melissa Davis. Has former health secretary Matt Hancock MP...


boris johnson profile picture

Partygate: at what point does lying become a scandal?

Fizzgate? Partygate? Call it what you want, but the latest revelations about the Prime Minister’s attendance at rule-breaking gatherings shine an unflattering light on those whose job it is to manage reputations at Number 10, writes our Founder and CEO, Melissa Davis. The last thing the Partygate saga needed as it...


Locked gate

Should you always expect your internal comms to go external?

Our CEO Melissa Davis looks at why it's always best to start crisis management before the crisis starts. And in terms of memos or internal communication via the intranet, that means planning for things occasionally to leak. ‘I think we should put a memo out.’ Communicators in the legal sector will have...


Nadine Dorries

Nadine re-writes the media training handbook

Picking the right person to front up to the media, whether in times of crisis or when the news is positive, means considering not just what they will say but also how they will say it, writes our Founder and CEO Melissa Davis. Without getting too political, I’d like to start this by thanking Nadine...


Downing Street

How to choose the right spokesperson in a crisis

As Prime Minister Boris Johnson fights to save his political career, our CEO Melissa Davis looks at the continual flaws in the government's crisis response. A few days after Downing Street’s party problems became serious, I wrote about ‘party-gate’ as a PR crisis for the government. Boris Johnson’s problems would continue,...


Image showing tablet, keypad and coffee with the title Crisis Management Plan

Has the Government changed the rules of media crisis management?

No.10 is having a crisis. Over a month has passed and they still don't appear to have a crisis management plan in place or has the Government changed the rules of media crisis management? Our founder, Melissa Davis shares what needs to happen when managing a crisis. Do you remember political...


boris johnson

He WAS there. He has apologised. But is it all too late in the reputation stakes?

Our founder, Melissa Davis, looks at how No 10 could have handled the current PR crisis. How it started…'Bring your own booze'. Rarely have four words caught the public attention quite as effectively or quickly as those have. I’ll give you two more words. Sue Gray. I use them as until a few minutes ago...


Boris Johnson

If I was No 10’s PR adviser…

Our chief executive Melissa Davis discusses the latest crisis gripping the government, which has led to the resignation of No 10's senior spokesperson. Last Christmas was a difficult time for everyone.  I certainly understand and share the anger the alleged Downing Street party has caused. Many of us might think party-gate is...