Most of us are by now familiar with the very positive impact that a blog can have on a business in terms of raising profile and attracting traffic to the website. However, for the uninitiated, blogs can prove to be something of a stumbling block, and if not properly managed can...
The question of policing social media accounts held by solicitors and barristers has recently been in the news when David Harris was fined by the Bar Standards Board for tweets posted on his @Geeklawyer account earlier this year. The fine of £2,500 was for 19 tweets that he posted that...
Whether you’re single, in a relationship, or somewhere in between, Valentines Day can often be something of a double-edged sword. Few really understand it and yet we all feel forced to acknowledge it in some way, even if it’s only via a shop bought card. However, despite the fact that...
The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily so they can go and enjoy the season of goodwill. A...
Whilst social media has instigated something of a revolution with respect to marketing, it would seem that this is not the only effect the likes of Facebook and Twitter are having on the business world. A recent social media seminar that was reported in the Evening Standard...
Over the past couple of years we have seen many situations that have served as a lesson in how Twitter can bestow immediate notoriety on just about anyone. With its instantaneous nature, millions of members and broad global reach it is both an incredible PR tool and an instrument that...
There have been enormous changes in the legal world in recent years and one of the most significant has been the shift in the way firms attract clients and generate instructions. Word of mouth recommendations, established networks and reputation are being gradually eclipsed in many parts of the profession by...
Client service is a very different kettle of fish in 2013 compared to a decade ago. The digital world has opened up a whole new playing field and, thanks to its instantaneous nature, the goalposts of interaction and communication with clients have been moved quite some distance. Many in the law...
We are all familiar with the annual barrage of feel good images that make up the Christmas adverts – the animated animals and glamorous models in snow covered scenes, tables piled high with Christmas food and trees surrounded by presents. What would the build up to Christmas be without the...
Whilst the enormously fast growth of digital media has meant the opening up of opportunities for new forms of marketing, for reaching new client bases and for significantly cutting costs, it has also brought with it increased risk. Malware, viruses and hacking can do all sorts of damage to a...
