Should lawyers be ‘human’ on Twitter?
I've written before about how easy it is to make a social media faux pas these days - and how the strength of this fluid online world can inflate something small into a trending #fail in no time at all. As...
New Year’s social media resolutions
New Year’s resolutions. Like them or hate them, there’s no doubt that they can be a useful way to set your sights on the goals that you have for the year ahead. While stats tell us that 80% of us...
Top five blogs of the year
By my calculations I've written 47 blogs this year and I really appreciate the great response they receive and the valuable feedback. But which blogs have been the most read in 2016? All can now be revealed - here's our top...
Mistakes lawyers make on social media
The legal sector in the UK is slowly embracing social media and the opportunities it brings. Driving business, building profile, engaging a new audience and reaching out across professional networks are just a few of the benefits that it offers. Of...
Making your marketing budget go further
I recently attended the annual International Bar Association conference in Washington DC. Among the working sessions and great networking opportunities there were some fascinating insights on offer into the global legal market – and how to make it work for...
Busting up sexist views about women in the media
You were probably as surprised as I was on Wednesday to see an article circulating from the Metro entitled ‘Theresa May’s husband steals the show in sexy navy suit as he starts new life as First Man.’ The...
Should lawyers stop using Twitter?
“This just shows how mad it is for any firm of Solicitors to use Twitter.” The above is a comment posted after the Law Society Gazette’s online report about a firm of solicitors that recently found itself in hot water as...
Your online reputation – there’s only One Direction to take
You may or may not have heard of Azealia Banks, an American rapper, singer and songwriter with more than a bit of a penchant for foul language and shocking lyrics. She’s a public figure with a reputation for being controversial...
What Caitlin Moran’s daughter can teach you about Twitter
Twitter is getting a bit of a bad reputation these days. What with the use of Periscope to film sexual assaults and examples of terrible trolling, almost too numerous to count, sometimes it seems like the social media platform has...
How to use Twitter for customer service
If trend reporters are to be believed, the most innovative new channel for exceptional customer service is via Twitter. This doesn’t just apply to fancy new startups and tech-driven offerings but to all organisations, from the legal sector to fashion...