Legal directories and awards

Tips to create an award-winning entry

Partner and Head of Legal Directories, Bids and Awards Linsay Leslie discusses how to craft an awards entry that will stand out to the judges, and provides her top tips on making some noise if you win. In the digital age, effectively communicating your brand and reputation can be challenging, with so many...


Don’t let your referees be a spanner in the works

We work with many law firms around the world and frequently hear low referee response rate as the reason for a lower-than-expected legal directory ranking. There is a lot more to referees than filling in the spreadsheet. Here are our top tips to get the most from your referees and turbocharge...


Legal directories strategy – don’t fight the process

Our head of directories Linsay Leslie discusses the big question: is the focus of your work meeting the deadline, or presenting a strategic submission? With slightly later than expected Chambers and Partners UK deadlines, our directories team has been enjoying some great strategic planning sessions with firms. It’s hugely rewarding...


Not happy with your latest legal directory rankings? What can you learn?

Feeling disgruntled with your newly released directory results? You’re not alone, we know from talking to  law firms across the globe that most will have one or two rankings that they feel let them down.  The effect of a not-so-great ranking can be less enthusiasm and buy-in from partners, and...


What to do now to reduce legal directory deadline stress

From March of this year, as the impact of COVID-19 became more and more pronounced, we braced for firms opting out of legal directory submissions. It’s no secret that directories place a huge strain on resource at the best of times. However, as reported in our third directories white paper “How...


Make your legal directories content count

As we continue to grapple with a global situation and an economy that we couldn’t have imagined six months ago, marketeers and business developers within the professional services sector have a key role to play. Events are being reimagined and redefined for an online audience, and we are seeing huge amounts...


Directory mentions – you could do so much more with them

Taking entries and interviews for the legal directories is a serious commitment by law firms and chambers. For many, the cost of supplementing an editorial mention with a firm or individual directory listing is dwarfed by the internal resource they have dedicated – perhaps a third of a marketing or...


Legal directories – the after party

There are certainties in life.  One being that at any time around the world, law firms are sweating their way towards another set of legal directory submission deadlines or reporting results that either spread joy or soul-ripping disappointment across their firms. Chambers and Partners released the latest UK Solicitor and UK...


Five ways to make the most of your legal directory rankings

After all the hard work, your latest legal directory rankings are out. What do you do next?  Our expert directories team has put together some quick tips to make the most of your results: 1. Promote your success Update email signatures and website copy with rankings and stand-out editorial quotes. 2. Boost morale Share good...


Thought Leader Interview (part two): John van der Luit-Drummond

In the second part of our interview with John van der Luit-Drummond, UK Bar and Asia Pacific editor at The Legal 500, John shares his top-five tips on how to improve your rankings, discusses mental wellbeing and diversity in the legal profession, and reveals his best and worst day in...