PR and reputation management

Why I won’t make a home movie with Johnny Depp

Some actors seem willing to appear in almost anything – and may even take a quiet pride in their ability to lift a so-so script or story line. If you have your doubts about this idea, you might seek out...


Are naked photos good for your reputation?

Kim Kardashian is one of the most followed, reported and photographed celebrities around... and, as a result of her recent social media posts, soon none of us will be a stranger to any part of Kim Kardashian it seems. You're...


Four journalists tell all

Earlier this week saw our second #mdcmeetthemedia event – an evening of Q&A, war stories and reflections on journalism with a panel of four journalists. On the platform were – Robert Verkaik, a freelance justice and security correspondent; David Barrett, the...


Murdoch & Hall – a match made in media heaven?

Twitter seems to be the bearer of all sorts of news these days. No sooner had we finished trawling the David Bowie posts with a sad heart we were then confronted by the announcement that Jerry Hall and Rupert Murdoch...


If I was Donald Trump’s PR adviser…

Donald Trump has public relations advisers on tap, but from the outside I’m guessing they must be feeling somewhat out in the cold as he ignores their strategic advice for his speeches, interviews and tweets as he aims for the...


Want to get in a room with a journalist?

The list of clients and journalists I like is, by now, fairly long and includes good friends from both camps. But is it ever a good idea to put both in the same room with the offer that the client...


Tesco’s 5p reputation

Tesco has had its fair share of bad PR over the years, and as a result spends a great deal of resource and time superintending its reputation. Anyone who follows the legal media will know that it is currently facing...


Becoming the story: PR people who get bad PR

We often see PR firms having to manage the PR disasters of their less savvy clients. It is arresting, then, when a PR adviser gets something very wrong – and when it happens it tends to attract a lot of...


Does anyone really care if you lie?

I'm at the IBA in Vienna this week networking with over 5000 lawyers and I have had numerous conversation about the fate of Volkswagen's brand. To answer this I've started by asking a few questions. Do you own a diesel engine Volkswagen?...


Can you control naming and shaming online?

It’s an unfortunate reality that most women experience casual sexism as an everyday occurrence. A yell from a white van man as she walks to work, or a presumption she will undertake the lion’s share of household chores; women in...