After all the hard work, your latest legal directory rankings are out. What do you do next?
Our expert directories team has put together some quick tips to make the most of your results:
1. Promote your success
Update email signatures and website copy with rankings and stand-out editorial quotes.
2. Boost morale
Share good news results and thank teams for their hard work.
3. Audit and update
Use submission date to update ageing biogs, CVs, case studies and website copy.
4. Key strengths
Having identified the standout areas of your practice, create a content calendar of thought leader pieces to enhance your reputation.
5. Help your bids team
Legal directories are a goldmine for bid teams. In addition to deal and matter information, a well-written practice overview can be a great starter for 10 in identifying a team’s main strengths and nailing key messages. Mine directory submissions to update or create a ready-to-use knowledge bank for bids and proposals.
Not happy with your ranking? Seek feedback from the directories and use it positively to inform business development and operational audits and focus on client relationship programmes.
If you’d like any support with your directories submissions, whether you’re already ranked or looking to be, our directories team can help.
New guide: Get a copy of our new directories guide on how to get better results and improve your ROI
Free guides: We have several guides on how to boost your rankings