We are all aware of the way in which social media has been heralded as the bright, shiny new saviour of marketing and PR for business – ‘its free! It’s instant! And you can reach everyone!’ Of course all this...
This weekend, on Saturday, it was International Women's Day, an occasion for both celebrating the numerous achievements of women all over the world and highlighting the social and political problems that still exist along gender divisions. All the legal press seems...
In the context of successful marketing, the question of what influences people to make the decisions they make is absolutely crucial. The question of where that influence comes from - that which drives people and organisations to make decisions to...
The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily...
2013 is almost at an end. Looking back, we were told some time ago of what was expected to be a big bang when alternative business structures (ABS) would come into existence. While it has had an impact on legal services,...
The big NO-NO for local newspapers over the Christmas period is when they continue to receive press releases about festive-related events in the middle of January. There is nothing more annoying, I have been told, for journalists to receive emailed press...
The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily...
The opening up of the field of legal advice by the Legal Services Act last year left many in the profession wondering how the playing field was likely to change once other types of organisations began offering legal advice as...
It may not come as a surprise to many to learn that a recent survey has found that lawyers are workaholics. Research by the legal recruiter Robert Walters, which was released at the end of last month, indicated that lawyers...
The latest attempt by the ICAEW to have greater global presence and break into other markets through its support of Chartered Accountants Worldwide (CAW) highlights the difficulties professional bodies and accountancy firms, or any professional service provider, have in exporting their brand overseas. While...
