PR and reputation management

Christmas comes early for local PR

The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily...


Can accountants convince consumers of legal services to swap sides?

2013 is almost at an end. Looking back, we were told some time ago of what was expected to be a big bang when alternative business structures (ABS) would come into existence. While it has had an impact on legal services,...


Keep your Christmas press releases present

The big NO-NO for local newspapers over the Christmas period is when they continue to receive press releases about festive-related events in the middle of January. There is nothing more annoying, I have been told, for journalists to receive emailed press...


Why Christmas is a wonderland for local PR

The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily...


Co-op legal marketing blunder

The opening up of the field of legal advice by the Legal Services Act last year left many in the profession wondering how the playing field was likely to change once other types of organisations began offering legal advice as...


The birthday blog: are all lawyers workaholics? How to take the pressure off

It may not come as a surprise to many to learn that a recent survey has found that lawyers are workaholics. Research by the legal recruiter Robert Walters, which was released at the end of last month, indicated that lawyers...


What’s really in a name?

The latest attempt by the ICAEW to have greater global presence and break into other markets through its support of Chartered Accountants Worldwide (CAW) highlights the difficulties professional bodies and accountancy firms, or any professional service provider, have in exporting their brand overseas. While...


Why raising funds for legal charities benefits the whole profession

Membership of the legal profession is often viewed as a very privileged position to be in, both by those who are currently in it, as well as those on the outside. This is because it is a great place to...


Support for Deaf clients

With Deaf Awareness Week taking place this week, the spotlight is being shone on those consumers who are Deaf and how legal advice can best be provided to them. In this context, research by the Royal Association for Deaf People’s...


Alumni networks make sense

There have been numerous instances in recent times of employees taking to public forums and expressing less-than-glowing opinions about their former employers - and even in some cases going so far as to write a book about them. Views on...