In light of the news around the recent high-profile law firm merger, CEO Melissa Davis considers how to secure buy-in from key stakeholders and internal staff members. The pieces of the puzzle appear to fit - the premise seems to make sense. Allen & Overy and Shearman & Sterling. Two huge...
MD Communications Partner Katherine Howbrook has been extensively quoted in an ICAEW Insights article on Brand Finance’s annual brand value index, looking at why mid-tier accountancy firms are not currently using brand better to elevate themselves above their competition. Katherine explains that one of the big issues for mid-tier accountancy firms,...
We’re delighted that Katherine Howbrook, Partner at MD Communications, has been name checked in an interview with Miranda Ward, Director of Communications at Paul Hastings, in The Lawyer’s award-winning monthly newsletter. Miranda describes Katherine as providing her with pearls of wisdom and said she “gave me a huge amount of autonomy...
Partner Steve Rudaini and Digital Director Emma Maule have co-written an article for leading legal publication, Law360, on social media for the legal profession. The opportunities for social media to increase a business are unlimited despite its flaws, and to make the most of its potential, training and regular updates should...
Katherine Howbrook, Partner at MD Communications, has been featured in an article for ICAEW Insights on whether the accountancy sector is facing an identity crisis in 2023. Discussing how accountancy firms can brand themselves better, Katherine says: "Without a laser-sharp focus on brand, accountancy firms risk becoming even more lost in the...
Firms need to be careful about their IWD efforts on social media this year, writes Partner Katherine Howbrook, with increased scrutiny on the disparity between words and actions. Take a look at Katherine’s tips to ensure you are credible. With International Women’s Day just around the corner, companies worldwide will, quite rightly, once again...
In the Oakeshott v Hancock battle there's, perhaps, a clear winner, but while the journalist's leak of the politician's WhatsApp messages might be regarded as being in the public interest, there are wider implications for the reputation of journalism, writes our CEO Melissa Davis. Has former health secretary Matt Hancock MP...
What's that popular saying about caring for someone and setting them free, in the hope they’ll always return...? It's very much with that sentiment that I'm announcing that Linsay Leslie is returning to the partnership team on 1 March. As a company that encourages career growth, we were proud that Linsay,...
Our PR, Marketing and BD Director David Standard has been featured in PM Forum, discussing how actions speak louder than words when building your employer brand. David states that both human resources and marketing have a common purpose within a business and working together on an employer brand is a good...
For Pro Bono Week, our CEO Melissa Davis reflects on the wider benefits of pro bono to organisations and individuals, following Fifth Day founder Fred Banning's astute comments in our recent whitepaper. Pro Bono Week is 21 this week. A fully-fledged adult week in the legal calendar which showcases all the...
