A video CV for your firm?
I have just hired a fabulous new PR assistant. I was impressed with her and had a sense of knowing the fit before I interviewed her. The reason was that she sent me a video CV. There’s no doubt that communication...
50 Shades of $$$
Whether or not you read the book (did you?) there has been no escaping the 50 Shades of Grey publicity wagon as it rolled into action before the official release of the film on 14th February. It was greeted with...
New Year reputation/PR resolutions for the legal sector
“Have you made resolutions this year?” This question seems to have been a part of just about every conversation between returning office workers since the start of the month and is often met by enthusiastically reciting a list of life...
Why Play- Doh and sex toys shouldn’t mix
January is a bit of a grey month and so it’s always nice to come across a good old PR fail in order to inject a bit of humour into this rather flat time of year. This latest story comes...
Dry January – toxic digital marketing habits to give up this month
January is upon us once again and for many of us that means a fairly savage detox after all the champagne of New Year’s Eve and the over indulgence of the Christmas period - the arrival of Dry January. Whether or not...
Why an honest mistake can be just as damaging, PR-wise
Most people assume that, when it comes to reputational damage, you’re only really at risk if you’re intentionally behaving badly. There’s an odd expectation of karma whereby if you’re misusing Twitter or getting into scrapes that can be digitally documented...
Kanye West and #Wheelchairgate
Rapper Kanye West is certainly no stranger to controversy. Who could forget his interruption of Taylor Swift’s acceptance speech for Best Female Video at the 2009 MTV Video Music Awards or his appearance on a 2006 Rolling Stone cover in...
Happy Birthday MD Communications!
MD Communications is four years old today – Happy Birthday to us! We are celebrating this evening aboard HMS President with our clients, supporters and friends, to whom we are extremely grateful because without them today would not have been...
Speaking up about female genital mutilation
The legal profession is often wary of the word ‘campaign’. Historically, it was perceived as the preserve of those at the (often politically-motivated) margins of the profession. We routinely advise our law firm clients on how to structure and deliver campaigns...
Uber and the cabbies’ protest
I had my first experience of Uber taxis in New York. They have been something of a revolution when it comes to private fares and there has been a huge rise in usage since the company was first established in...