Boris Johnson

If I was No 10’s PR adviser…

Our chief executive Melissa Davis discusses the latest crisis gripping the government, which has led to the resignation of No 10's senior spokesperson. Last Christmas was a difficult time for everyone.  I certainly understand and share the anger the alleged...


Girl looking up at trees

Why not having an ESG strategy is the riskiest strategy of all

Chief Executive Melissa Davis looks at the risks for law firms who haven’t yet ensured climate change and other key sustainability issues are at the heart of their strategy and planning. As if we didn’t need any more warnings after...


Celebrating pro bono week – how MD Communications is giving back

There’s no such thing as a free lunch – or so the saying goes. But this week, law firms across the UK have been celebrating the work they do as part of Pro Bono Week. Naturally, pro bono is Latin because,...


Five ways to maximise your media coverage

Media relations and PR are important tactics for professional services firms, allowing you to share your expertise and raise your profile. After your article or comment has been published, there are various ways you can amplify it. As our PR Director,...


Using social media to boost your brand

Our Digital Director Emma Maule looks at how your firm can exploit the opportunities that social media offers to better build your brand. A strong social media presence is now an integral part of modern marketing. For businesses who wish to make the most of the...


Global directories: it’s all in the detail

Head of Directories Linsay Leslie discusses how to manage referees when submitting to the global legal directories. Securing recognition in a global directory is a lot of work. Although the process is vastly within your domain (including the submission itself),...


Thought Leadership – what’s all the hype about?

Associate Director Zoe Symonds explains the importance of thought leadership and the influence your expertise can have on your stakeholders. Often perceived as a buzzword in boardrooms, thought leadership has much more depth to its perception and, used effectively, it’s...


Will culture really change if you let billable hours and bullies walk all over mental wellbeing?

Following the publication of LawCare’s ‘Life in the Law’ report last week, our CEO Melissa Davis asks how can we stop the legal sector walking headlong into a mental health crisis. Culture. Wellbeing. Key phrases we hear all the time now...


Wellbeing, being human, strongholds and innovation – reflections from the IBA’s Business Development and Marketing Conference

MD Communications partner Keith Hardie shares his thoughts on this week’s virtual Legal Business Development and Marketing Conference, hosted by the International Bar Association. Summarising four days of great speakers, collages and roundtables pulled together by our CEO Melissa...


If you’ve not been happy with your rankings, now’s the time to ask what’s going wrong

MD Communications partner Keith Hardie addresses the issue of negative feedback from directory referees and how to counter this. He looks at how putting in place a client listening programme can help you to select referees more intelligently. In my years...