The legal profession is often wary of the word ‘campaign’. Historically, it was perceived as the preserve of those at the (often politically-motivated) margins of the profession. We routinely advise our law firm clients on how to structure and deliver campaigns...
I had my first experience of Uber taxis in New York. They have been something of a revolution when it comes to private fares and there has been a huge rise in usage since the company was first established in...
London’s Lord Mayor, Fiona Woolf, gave an upbeat assessment of the many opportunities for UK firms in Latin America following her trip to Brazil, Mexico and Uruguay at a Canning House briefing this week. “We can’t do enough in Latin America,”...
Dementia Awareness Week, organised by the Alzheimer’s Society, is this week. It is an annual event designed to shed some light on a condition that is all too often often misunderstood, and to encourage anyone who feels as if they,...
Looking at Latin America wondering which country and what areas of law your firm could get involved with to generate new streams of income? Well, lawyers attending MD Communications’ breakfast briefing in London served up some possibilities outlining the pros...
We are all aware of the way in which social media has been heralded as the bright, shiny new saviour of marketing and PR for business – ‘its free! It’s instant! And you can reach everyone!’ Of course all this...
As we all head away for the Easter break hoping for a harmonious few days away, it might be a good idea to leave the smart phone at home. It may not come as a shock to many to learn...
The modern reach of large international law firms is incredible. Firms that were once linked only to a region of the UK now have global reach, listing offices across Europe and Asia, and there are now many transatlantic tie-ups and...
Social media has been responsible for a number of far-reaching changes in modern society. We're all aware of the way it has provided a fantastic, free marketing channel, as well as a way to communicate with a vast number of...
UK law firms are among the largest and most well-regarded firms in the world. Yet, outside of a few “Magic Circle” firms, their footprint in Latin America is faint, especially when compared to the Yeti-like tracks made by their US...
