Putting the boot into your reputation

To enjoy being walked on in high heels is, apparently, a thing – though even among fetishists, I imagine we’re talking about a minority of dedicatees. Certainly accountancy giant PwC didn’t seem to enjoy the experience over the last week. If you...


What Caitlin Moran’s daughter can teach you about Twitter

Twitter is getting a bit of a bad reputation these days. What with the use of Periscope to film sexual assaults and examples of terrible trolling, almost too numerous to count, sometimes it seems like the social media platform has...


Why I won’t make a home movie with Johnny Depp

Some actors seem willing to appear in almost anything – and may even take a quiet pride in their ability to lift a so-so script or story line. If you have your doubts about this idea, you might seek out...


How to use Twitter for customer service

If trend reporters are to be believed, the most innovative new channel for exceptional customer service is via Twitter. This doesn’t just apply to fancy new startups and tech-driven offerings but to all organisations, from the legal sector to fashion...


Protect your Twitter reputation

What’s the first thing you do when you come across somebody new? If you’re anything like me, it’s to Google them and often one of the first hits that comes up is a Twitter account. This series of steps tends...


Are naked photos good for your reputation?

Kim Kardashian is one of the most followed, reported and photographed celebrities around... and, as a result of her recent social media posts, soon none of us will be a stranger to any part of Kim Kardashian it seems. You're...


Your reputation vs the trolls

I’ve already talked about the problem of trolling and the fact that it so often happens to anyone who is brave enough to express pro-female statements online – although that’s certainly not the only reason it occurs. But what if...


Four journalists tell all

Earlier this week saw our second #mdcmeetthemedia event – an evening of Q&A, war stories and reflections on journalism with a panel of four journalists. On the platform were – Robert Verkaik, a freelance justice and security correspondent; David Barrett, the...


The expanding Twitter character limit

If you, like me, have a tendency to like to use more words, rather than fewer, to get a point across, the 140 character limit on Twitter has no doubt proven incredibly frustrating. It’s almost impossible to tweet informatively and...


Video is driving the increase in social sharing: how to get involved

Social sharing is big news for any business looking to see genuine ROI on their digital marketing strategy, as it provides an insight into the kind of content that is making an impression on audiences across social networks. It’s also...