Communications Director Katy McEwen-Smith explains how in-house teams can support their lawyers on social media. LinkedIn is the ultimate marketing and personal brand tool, so it should be part of your arsenal as an in-house marketeer. However, your firm’s lawyers are...
Digital and Content Director Emma Maule has been quoted in an article in The Times, on the Bar Standard Board’s new guidance for barristers using social media. The article, written by leading legal journalist Catherine Baksi, highlights that there has...
Partner Steve Rudaini and Digital Director Emma Maule have co-written an article for leading legal publication, Law360, on social media for the legal profession. The opportunities for social media to increase a business are unlimited despite its flaws, and...
Is your firm's social media policy fit for purpose? Our Digital Director Emma Maule outlines the risks of not having one and looks at what you should include. Following the Gary Lineker tweet debacle at the BBC, law firms should be...
Does your LinkedIn profile need a polish? Our Digital Director Emma Maule explains how you can spruce up your presence and outlines the algorithm updates you need to know about. With its latest algorithm update, LinkedIn likes to keep us...
Remember MySpace? Will Twitter be the next to be 'cancelled'? Our PR, Marketing and BD Director David Standard looks at why Elon Musk would do well to remember the unpredictability of the social networking sector. It cannot be easy being...
Thinking of tweeting? Another quick LinkedIn post? Maybe just a quick check of Insta? Well, perhaps think again. Our founder Melissa Davis looks at how a recent documentary on the impact of social media should have us all questioning...
Media relations and PR are important tactics for professional services firms, allowing you to share your expertise and raise your profile. After your article or comment has been published, there are various ways you can amplify it. As our PR Director,...
Our Digital Director Emma Maule looks at how your firm can exploit the opportunities that social media offers to better build your brand. A strong social media presence is now an integral part of modern marketing. For businesses who wish to make the most of the...
Associate Director Zoe Symonds explains the importance of thought leadership and the influence your expertise can have on your stakeholders. Often perceived as a buzzword in boardrooms, thought leadership has much more depth to its perception and, used effectively, it’s...
