Improving the digital experience for your clients

Client service is a very different kettle of fish in 2013 compared to a decade ago. The digital world has opened up a whole new playing field and, thanks to its instantaneous nature, the goalposts of interaction and communication with clients have been moved quite some distance. Many in the law...


Why Christmas is a wonderland for local PR

The countdown to Christmas is now well and truly upon us and journalists across the land will be looking ahead to the festive period and thinking as to how they will fill the pages of their publications quickly and easily so they can go and enjoy the season of goodwill. A...


How UK law firms can win new Latin American business

MD Communications recently published a White Paper outlining how UK law firms can take advantage of the economic growth of South America. The Confederation of British Industry (CBI) and The Law Society have also recently encouraged the same focus. According to figures recently published by the British Government, “the UK has...


The Christmas love affair with social media

We are all familiar with the annual barrage of feel good images that make up the Christmas adverts – the animated animals and glamorous models in snow covered scenes, tables piled high with Christmas food and trees surrounded by presents. What would the build up to Christmas be without the...


Why digital security is more important than ever

Whilst the enormously fast growth of digital media has meant the opening up of opportunities for new forms of marketing, for reaching new client bases and for significantly cutting costs, it has also brought with it increased risk. Malware, viruses and hacking can do all sorts of damage to a...


Getting to know Latin America

With UKTI among the organisations looking to facilitate UK businesses' success in Latin America, it's worth reflecting on what might be holding back law firms. Poor language skills? Arcane and protectionist professional rules? It's a question that came up at MD Communications' recent roundtable discussion, which revolved around the findings of...


Is Pinterest for lawyers?

Whilst social media sites like Twitter and Facebook have increasingly been making their presence felt in the legal sector over the past few years, Pinterest is one of those sites that seems to be fairly far removed from what the legal industry is all about. This ‘social scrapbook’ site is...


Interested in Mexico, but have you actually been there?

After being neglected for reasons difficult to understand and therefore explain, Mexico seems to be back and features as one of the top priorities and preferred destinations for the UK Government, Law Firms and service providers.  There is expectation that with the structural reforms that have been passed through Congress...


What are the perils of lawyers blurring the lines between their professional and personal lives?

We all know about the perils of posting photos of ourselves in the advanced stages of partying - but what rules should professional people apply to blogging? Social media offers lawyers the chance to blog about intensely personal matters that they feel there is a value in sharing. It’s something I've...


How to prevent social media hacking – and damage limitation

Last night I received a direct message on twitter from a follower. It suggested I might want to know about a photo of me that was circulating the net. As a long time twitter user I have seen this before, and far from me getting excited or worried, I just...