MD Communications today announced that Keith Hardie, one of the legal industry’s most experienced marketing, change management and innovation leaders, is joining the leading international reputation consultancy as a partner. Keith brings a wealth of experience to the team of 30 senior consultants at MD Communications. During his 15 years...
The Tokyo Olympics may be over, but the Olympics of the legal sector (aka the official UK directories season) is just around the corner. Preparation for the research process can be intimidating – and it may seem tempting to skip the prep and leave the writing until the very last...
Marketing Director Paula Darbyshire explains how your firm can promote itself internationally without having to be physically in the room. Lockdowns and closed borders have reshaped how we do business. With business travel likely to remain off the cards this year (and perhaps slashed more permanently from many firm budgets...
Co-authored by Melissa Davis, CEO MD Communications and Natalie McEvoy, Counsel, Slateford. Reputation problems very rarely come totally out of the blue. That is an advantage – identifying problems earlier gives you more opportunities to achieve better outcomes and build the organisational resilience to handle them. In our previous blog,...
A common misconception across all sectors is that communications and PR consultants provide a service you can simply clip on to what you do. It would take quite a coincidence for the way a business is run and organised to perfectly match the ideal comms plan. Networks of professional services firms...
CEO Melissa Davis discusses the themes covered in our most recent webinar, which looked at how to protect yourself online while making the most of social media. If it’s the accepted norm that we have to use social media to build our brands, how do we ensure we are protected? This was the...
MD Communications Partner, Linsay Leslie, recently spoke at the IBA Law Firm Management Committee’s ‘Going for Growth’ summit for small and medium-sized law firms. Chaired by Eric Baijal, BBM Solicitors, and sharing the panel with Rasha Laswi, Tilleke & Gibbins' Tiziana Sucharitkul, and Zeina Obeid, we covered a...
Our Digital Director Emma Maule explains the value of content within your marketing activities and outlines her top tips for creating an effective content strategy. Some law firms spend huge amounts of time and money on expensive website redesigns and setting up social media channels with little thought or resource given to...
When it comes to legal directories, the spotlight often just focuses on the submission and referee process. Our head of directories Linsay Leslie looks at what other factors firms should consider and how you can get more value from the directories process.
In her latest blog, our founder Melissa Davis looks at how to make your bio stand out on social media and your company website, with a simple six-stage guide. So, you’re online and you’re staring at your profile wondering what to write. Either because you’re writing it for the first...
