In the first of our guest blogs by local journalists, Darren Slade, Group Business Editor at the Southern Daily Echo, Daily Echo Bournemouth, Dorset Echo, advises on the dos and don'ts when pitching a story. The emails are in full flow...
There’s no denying it: professional services are lagging behind the big brands when it comes to digital marketing. This is understandable – the likes of Apple, Nike and Coca-Cola have incredibly huge budgets and their mission is to sell, sell,...
Co-authored by Melissa Davis, CEO, MD Communications and Chris Scott, Senior Partner, Slateford. Now, more than ever, reputation and crisis dominate the global headlines. Here, in the UK, Johnny Depp is now facing a career on the cusp of disaster after...
Feeling disgruntled with your newly released directory results? You’re not alone, we know from talking to law firms across the globe that most will have one or two rankings that they feel let them down. The effect of a not-so-great...
This week we hosted six illustrious speakers at our reputation webinar. Up for discussion was how to protect your brand during turbulent times, looking at the UK government's and legal sector's reputation, press interviews that went right and wrong,...
Stephen Revell is a member of the MD Communications Advisory board, until this year he was a lawyer at Freshfields for 41 years and currently a global consultant having recently launched Making Change Happen, a law firm management consultancy to...
We are just 10 long months on from prime minister Boris Johnson's election victory. Fast forward to now and a glance at the headlines and comment pieces in even the Conservative press right now does not make for pretty reading....
Over the last six months, we have seen firms of all sizes tightening their belts when it comes to marketing, but this doesn’t need to mean a reduction in ROI. The key aspects here are efficiency and effectiveness. Before you...
In a guest blog for The Bar Council, MD Communications CEO Melissa Davis discusses the ways in which barristers use of social media has changed, and explores what those aspiring to build a brand through these networks can learn from...
From March of this year, as the impact of COVID-19 became more and more pronounced, we braced for firms opting out of legal directory submissions. It’s no secret that directories place a huge strain on resource at the best of times....
