Alumni networks make sense

There have been numerous instances in recent times of employees taking to public forums and expressing less-than-glowing opinions about their former employers - and even in some cases going so far as to write a book about them. Views on working conditions are - let’s face it - fairly common...


Category: PR and reputation managementPost Date: 18 April 2013

Out of context – the Hilary Mantel kerfuffle

If there is one lesson to be learned from the Hilary Mantel kerfuffle that surfaced this week it's that anyone with a public audience, whether that be a renowned author, politician or lawyer, needs to be aware that what they say could be taken out of context. Please don't take that...


Category: PR and reputation managementPost Date: 21 February 2013

Why do law firms run shy of campaigns?

The legal profession is often wary of the word ‘campaign’. Historically it was perceived as the preserve of those at the (often politically motivated) margins of the profession. Yet currently, we routinely advise our law firm clients on how to structure and deliver campaigns across a wide spectrum of issues. Not surprisingly...


Category: PR and reputation managementPost Date: 14 February 2013

Lawyers need to rethink their blogging strategies

We recently ran a blogging course with a group of solicitors at our head office on Aldwych, and in preparation I took a look around the web to find some examples of law firms that are blogging well.  I was surprised by two things: first, how many have taken the...


Category: Digital and social mediaPost Date: 1 February 2013